PIMp your business
Keep your data updated across the board in one spot
Why should your company consider a PIM solution?
A PIM solution is increasingly necessary as a tool for basic management of the product data process, which starts in procurement or production with data from manufacturers and suppliers.
Proper management of accurate product data can have a direct impact on your ability to get new products on the shelf quickly and generally increase sales and capture new markets.
A PIM system centralizes all product information into a single repository, making it easier to manage, update, and distribute product data across various channels. This ensures consistency and accuracy of information.
What PIM can do for you
PIM, or Product Information Management, encompasses the processes within your company that collect, maintain, and distribute product data.
A PIM solution is crucial for companies looking to efficiently manage their product information, enhance customer experience, and stay competitive in a rapidly evolving market.
The need for a PIM solution becomes evident when two critical "curves" intersect: the rising demand for extensive product data and the declining efficiency in managing this data.
With a PIM solution, you can move beyond managing data within the ERP system and the frequent adaptations that ERP systems require. Instead, a PIM system integrates seamlessly with ERP, ensuring a streamlined flow of information.
Therefore, implementing a PIM solution will generally save your organization both time and money.
Centralized Data Management is key, but so is ...
Improved Data Quality
PIM solutions help maintain high-quality data by providing tools for data validation, standardization, and enrichment. This reduces errors and ensures that customers and stakeholders receive accurate and comprehensive product information.
Multi-Channel Consistency
Companies often sell products through multiple channels, including e-commerce websites, mobile apps, physical stores, and third-party marketplaces. A PIM system ensures consistent and synchronized product information across all these channels, enhancing brand integrity and customer trust
Enhanced Efficiency and Productivity
By automating repetitive tasks and streamlining workflows, a PIM system reduces the time and effort required to manage product information. This allows employees to focus on more strategic activities, increasing overall productivity. No more Excel sheet updates.
Scalability
As businesses grow and expand their product lines, a PIM system can easily scale to accommodate the increasing volume and complexity of product data. This makes it a valuable tool for long-term growth and sustainability. Goodbye to managing data in the ERP system
Better Customer Experience
Providing accurate, detailed, and up-to-date product information enhances the customer experience. It helps customers make informed purchasing decisions, reduces return rates, and increases customer satisfaction and loyalty
Regulatory Compliance
Many industries have strict regulations regarding product information, labeling, and documentation. A PIM system helps companies comply with these regulations by ensuring that all required information is accurate and readily available. PIM may also help you with ESG reporting and the Digital Product Passport
Faster Time-to-Market
A PIM solution accelerates the process of getting products to market by simplifying the management and distribution of product data. This is particularly important for companies with extensive product catalogs or frequent product updates
Collaboration and Communication
PIM solutions facilitate better collaboration and communication between different departments (such as marketing, sales, and product management) by providing a unified platform for product data management. This improves coordination and reduces silos within the organization
When should you consider a PIM system?
If your data is stored in different systems, including Excel, and you spend time moving it around and retrieving it from different places, the time has come.
A PIM solution will also create value in these situations:
- You sell your products via various channels, including an online shop.
- You are an international company and need to communicate in several languages.
- You are growing and looking ahead to a future with a higher level of marketing activity, perhaps several different online shops and catalogue material.
- You sell products requiring extensive information and lengthy description.
- You are considering a new ERP system or upgrading your old one — for example, from NAV to Dynamics 365 Business Central.
- You wish to increase the volume of product data and achieve a structured way of importing it from suppliers.
Data Exchange with GS1 and ETIM
One of the major challenges for many companies is ensuring that their product data is updated and maintained in various product databases. This is necessary for products sold in retail and food sectors, which can only be sold if they are registered in GS1.
When product data needs to be exchanged between different parties and used on external platforms, a standardized data format is essential. It is important for your company to maintain data in one place.
With standards like GS1 and ETIM, you ensure that your product data is exchanged correctly. Using ETIM, codes are used instead of text in product data, ensuring that your partners precisely understand the data value being referred to.
A PIM system, i.e. Perfion PIM, can integrate with a wide range of databases, including ETIM, GS1, and various international platforms.
We build a workflow that ensures data is correctly filled out, along with a dashboard for missing data. Additionally, we ensure that any errors in the data received by the databases are sent to your PIM system, providing you with an easy overview of your product data and the ability to quickly correct errors.
This way, you can quickly exchange your and your suppliers’ product data with GS1. You ensure that your product data is always updated with the latest information.
PIM for the Digital Product Passport
The EU’s Digital Product Passport (DPP) requires manufacturers and trading companies to collect detailed information about products’ environmental impact, lifespan, and repairability.
With a PIM system, a company is well-positioned to meet the requirements related to the DPP, which entails significant documentation challenges and the need to support hundreds of new data points per product.
Companies that have already implemented PIM will be well-prepared for the Digital Product Passport.